About The
Effective Seminar Marketing Institute
Learn tricks of the trade used by some of
the
biggest players in the seminar promotion business straight from
the man who mentored them himself. ESMI and Ralph
Elliott presents:
“How to Promote Any Seminar or Event for Maximum Payback.”
Available as a public workshop, in-house
presentation or as a kickoff keynote.
Putting on a successful seminar or
event isn’t easy. There’s a ton of details to
consider, countless bases to cover, changing budgets to
deal with, and a big bottom line to shoot for. Even the smallest
misfire can spell trouble in lost registrants,
unhappy attendees or unexpected expenditures. Your organization's
reputation is on the line - maybe even your own job.
But you already know that! What you may not know is
there are scores of little-known ways to simplify promotion.
We have tricks of the trade from years of
experience, lots of smart testing, hard-won victories and
even embarrassing defeats. As with any endeavor, simplicity
breeds success with
happy customers, repeat business and bigger profits.
Plan now to learn these insider tricks! A recognized
expert and educator will clue you in on everything from efficient
execution of direct marketing fundamentals to sophisticated
selling strategies. Whether you’re a newcomer or a seasoned
veteran, you’ll come away from a Ralph Elliott
presentation with new and effective ways to pack the house and show a
healthy profit.
Contact Ralph Elliott at 864.710.2815 or elliot@clemson.edu for a free consultation. Work with Ralph,
and you will take away the savvy and support you
need to …
- Tweak existing promotion models to crack that elusive break-even bar
- Start off at break-even if you are new to the seminar/conference promotion business
- Tailor your message and image to fit your audience, regardless of the price of your event
Or scrap your shop-worn promotion model altogether and create a brand new plan with a fresh look and feel! You can offer more compelling benefits, a repositioned pitch with a sweeter offer, a rock-solid guarantee, and an incredibly simple sign-up process.
